CRICKET MAKES MESSAGING A CINCH WITH NEW SAMSUNG MESSAGER™
Tags: cricket, Messager, r450, samsung messager, sch-r450
~Cricket’s Flat-Rate Messaging Services Coupled with a Sleek Slide-Out QWERTY Keyboard, Built-In MP3 Player and Digital Camera Make the Messager A Must-Have Device for Back-to-School~
SAN DIEGO and DALLAS – August 12, 2008 – Cricket Communications, Inc., a leading provider of unlimited wireless services and a wholly-owned subsidiary of Leap Wireless International, Inc. (NASDAQ:LEAP), and Samsung Telecommunications America (Samsung Mobile), today announced the availability of the new Samsung MessagerTM to Cricket customers. With a sleek, slide-out QWERTY keyboard, the Samsung Messager is ideal for people who want to quickly text message and surf the Web. Plus, the Samsung Messager features a built-in 1.3-megapixel digital camera and MP3 player, as well as a variety of downloadable applications and games, making it ideal for customers who want to customize their wireless device.
“Cricket customers want attractive devices that enhance their social lifestyles and we believe that the Samsung Messager strikes the right balance of features and functionality in a stylish device,” said Scott Edwards, senior vice president of marketing for Cricket. “Since the Samsung Messager allows users to quickly text message, swap photos, download applications, and listen to music, it should be a big hit with our customers. This array of features combined with Cricket’s unlimited messaging and Mobile Web services make the Samsung Messager a must-have device for customers who use our value driven product offering.”
“The Samsung Messager’s horizontal QWERTY keyboard is extremely finger-friendly,” said Bill Ogle, chief marketing officer of Samsung Telecommunications America. “Samsung Messager also comes pre-loaded with engaging games like Rabble Social Networking, Are You Smarter Than a 5th Grader® and Street Fighter II Champion Edition® for fun on the run.”
The cutting-edge device is available in navy blue and green and features multiple Bluetooth profiles, including stereo Bluetooth and file transfer capabilities for easy file and object exchange. The Samsung Messager includes a MicroSD slot for a removable memory card so customers can easily store their favorite music and photos.
Cricket services available on the Samsung Messager include text and picture messaging, Cricket Games & Apps and Mobile Web.
The Samsung Messager is immediately available at Cricket retail stores and Cricket dealers for $199.99. For more information, please visit a local Cricket retail location, or online visit www.mycricket.com or www.samsungwireless.com.
About Cricket
Cricket is a simple, affordable wireless service offering consumers and local businesses a flat-rate unlimited service over the latest technology, high-quality, all-digital CDMA2000 1X and 1xEV-DO wireless network. Designed for customers whose basic and advanced wireless needs have not been met by traditional communications companies, Cricket is the pioneer of unlimited services with no long-term commitments or credit checks required. Cricket offers customers access to a variety of the latest devices and feature-rich mobile applications such as unlimited text, instant and picture messaging, Mobile Web, popular games, ringtones and wallpapers. For more information on Cricket, visit www.mycricket.com. Cricket services are offered by Leap Wireless International, Inc., headquartered in San Diego, Calif. For more information on Leap, visit www.leapwireless.com.
About Samsung Telecommunications America
Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.
About Samsung
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of four main business units: Digital Media Business, LCD Business, Semiconductor Business, and Telecommunication Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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