Samsung Telecommunications America (Samsung Mobile), a subsidiary of Samsung Electronics Co., Ltd., which is the worldwide partner of the World Cyber Games (WCG), is offering the general public an opportunity to enter the Samsung Mobile Challenge from October 3-5 at E for All Expo as a walk-up contestant. Entrants will compete at Asphalt 4: Elite Racing, developed by Gameloft, the official game of this year’s Samsung Mobile Challenge, for a chance to win cash, prizes and a trip to the WCG 2008 Grand Final in Germany to play for even more prizes. 

Also, be sure to keep an eye out for Samsung Mobile ambassadors on the E For All Expo show floor. They will be handing out pre-paid recycling bags for your old mobile phones as part of the Samsung Mobile Take-Back recycling program, a subsidiary of SAMSUNG RECYCLING DIRECT™.  SAMSUNG RECYCLING DIRECT™ allows you to recycle your Samsung-branded consumer electronics for no fee, and non-Samsung-branded consumer electronics for a nominal fee paid directly to Samsung’s contracted recycling partners upon delivery of the e-waste.

For complete rules and regulations on the Samsung Mobile Challenge, please visit http://wcg.samsungmobile.com/us. For more information on SAMSUNG RECYCLING DIRECT™, please visit www.samsung.com/recyclingdirect.